The King of… Twitter meets telly (@c4kingof)

Channel 4 has commissioned a new multi-platform comedy talkshow with Twitter at its heart. King Of… will turn to the twittersphere each week to canvas audiences at home on their opinions about all manner of subjects, to gauge which musical, newsreader or supermodel, for example, is considered leader in their field.

The show will be hosted by presenter and journalist Claudia Winkleman who will encourage viewers on Twitter to follow @C4Kingof and join in and continue discussing the topics by using the #kingof hashtag.

@C4Kingof will then retweet the best comments and at the end of each episode pronounce someone King of Tweets.

via C21Media:

Will be interesting to see how well PRs can respond to the outcomes and make the most of the results via other channels. (hat tip: @robertandrews)

What do you want to be famous for?

Thinking about Philip tonight on the latest Apprentice episode and wondering if you can ever really choose what you want to be famous for? You think you have, you work quite hard, then a moment of madness and a badly thought out idea bites you firmly on the bottom.

Despite being an irritating pain in the backside boardroom he will, from this point forwards, only ever be known as Pantsman.

Nick’s quote, “Tell us about Pantsman Philip” – genius!

In a social media world where very little ever dies online, be careful what you put your name to has never been more relevant.

The Apprentice ep5 – a lesson in getting your hands dirty


During tonight’s episode, Kimberley got the chop and rightly so (despite my dislike of Lorraine’s bulldog chewing a wasp face).
Kimberley, the self defined marketing expert ridiculously denied posessing either any creative talent or presentation skills tonight.

The lesson? Managers need to get their hands dirty and if you sell yourself as an expert, you better be prepared to deliver come crunch time.

{Nick/Margaret watch: Classic Nick “They took logic and tortured it until it screamed” – absolutely brilliant}

The Apprentice 2009: the return of Suralun

apprenticelogo2He’s back.  Along with 15 hapless hopefuls trying to prove their business acumen and professional worth in order to win a year long contract working for the grumpiest man in business ™

The latest series starts this coming Wednesday (25th) at 9pm on BBC1 and can be caught on the iplayer for anyone who misses it. This year’s line up can be found here . I love the apprentice and my fave things to look out for:

  1. The shameless and usually nonsensical comments contestants use to “sell themselves” that really just make them appear deranged. (see this year’s contestant – Ben Clarke – and his quote “To me making money is better than sex” if you need an example)
  2. Margaret’s facial expressions – usually to the side of the shot when she doesn’t know she’s on camera – regular yet priceless
  3. Nick’s visible despair at the hopefuls’ lack of initiative and nous – seen in most episodes
  4. Weekly tweetwatching from the likes of me and wadds and my failure to make up my mind about the winner until the final every year (what’s the hashtag then? #theapprentice09 and #apprentice09 both seem to be in the running)
  5. The Apprentice “You’re Fired” show with Adrian Chiles straight after the regular show on BBC2 for weekly analysis and an interview with the latest reject

Based on the initial info, my money is on Yasmina and James for the final…how’s that for a total stab in the dark?!

dead set on shaking up reality telly

Finally, a chance to indulge my love of Charlie Brooker and zombie horror combined with my annoyance of Big Brother.  Dead Set is a new five part series on E4, starting at the end of October and I reckon it’ll be one to watch.  Endemol are making it thus benefiting from both the up and down of the reality TV genre.

If all else fails, you might get to see Davina “permagrin” McCall get her guts ripped out so can’t be bad really.

Trailer below, courtesy of E4 site.

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