#internalcomms – don’t ask me

Internal comms: ask me anything

In the “ask me anything” era of communication, CEOs can often attempt to appear “open and transparent and approachable” yet it can appear the opposite.

The assumption that there is nothing that the CEO can’t answer can appear egotistical and puts the emphasis on the employees to come up with a good question.  Often this becomes the exercise rather than getting closer to or having a conversation with the CEO.

Internal comms: just be normal

In internal comms, these three words are your guiding light.

Just. Be. Normal.

Human. Conversational. Social. Honest.


You wouldn’t sit round at a family party and say “go on, ask me anything.  I’ll be able to answer it.”  Well you might, but you’d be unlikely to be invited back.

So why, just because it works on Reddit….the king platform of ego…..should it work in an organisation.

Sure, people want to ask the CEO things but really are they going to openly ask it for all to see? And if they do, is it likely to be what they want to ask or what they think sounds clever or tricky?

Internal comms: idea

How about, if the CEO asked the question.  Asked for help?

Am sure when the CEO is forking out for that much talent, there must be stuff he/she needs help with.

People love to help.  Love to show their skills.  Love to be included.

Why not flip it on its head once in a while and show the humility that most leaders need.  Might work. Might even learn something.

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