grim reading for tech PRs

Anyone in technology PR who isn’t recalibrating their business and tightening their belts should take a look at the latest list collated by CNET on tech redundancies.  CNET has also put together a link to track its coverage of layoffs and financial news within the sector here and suggests a Twitter search to get a live picture of the situation.  It ain’t pretty.


As clients and prospects increasingly look to cut costs it is imperative they see value, creativity, impeccable quality, huge results and genuine business benefit from the campaigns we run.

So the old “plan for the worst, hope for the best” saying has rarely been truer than today.

Leave a Reply

Fill in your details below or click an icon to log in: Logo

You are commenting using your account. Log Out /  Change )

Facebook photo

You are commenting using your Facebook account. Log Out /  Change )

Connecting to %s

This site uses Akismet to reduce spam. Learn how your comment data is processed.