public relations

my Twitter essentials

Posted on by Becky Green (was McMichael)

twitter-logo-large

Three things I am finding very useful for monitoring topics and clients within the realm of lovely Twitter:

Twist — Real time tracking of trends in Twitter – compare 2 trends graphically over a 7 or 30 day period.  Great for showing clients how they are fairing against competitors or comparing one brand vs another for the same client. Can also embed the dynamic or static charts into your site for ongoing tracking.

Twilert — Email alerts when stuff you want to keep track of is mentioned on Twitter. Daily, weekly, monthly options available. Useful for longer term research and analysis.

Twitter search — oldie but goodie great for real time monitoring e.g. this morning for keeping on top of N97 news. Like the detail and the flow of tweets this provides.

new day new website

Posted on by Becky Green (was McMichael)

At work, we’re in the process of renovating our agency website and a few of the Ruder Finn team have joined the blogging masses too – shameless pimp but hey ho, it’s there if you fancy taking a look.

Things have been changing for a while at Ruder Finn, we’ve been slowly but surely building up our technology and interactive practice (huge in US and Asia but we’ve been predominantly healthcare, corporate and parliamentary in the UK for the past few years) and things are really taking off at the moment. Good times 🙂

the flackenhacks in pictures

Posted on by Becky Green (was McMichael)

Bit late but wanted to do a quick post about the Flackenhacks last week – great event.

Fab to meet so many peeps in the flesh and catch up with some old colleagues and journalists I haven’t seen in a while.

Our ice creams went down a treat it seems (120 of ’em were served at any rate).

Huge congrats to Stephen and Steve (plus all the others who have built Rainier up to its current glory) for winning agency of the year.

Bitterly regretted drinking so much dodgy white wine the next day but hey ho.  See you all next year and in the meantime, here are some of our piccies from the night: