Posts Tagged ‘PR’
Hey, wanna share a job?
Why not? I am sure you’d want a bit more time off, no? Part time hours / three days a week but a role that is still senior, meaningful and client facing? Someone with complimentary skills to bounce ideas off? A team, even though you’re the boss? Sounds pretty idyllic I think…. Why don’t more […]
Filed under: flexible/home working | 3 Comments
Tags: business, flexible working, jobshare, PR
Thanks for pitching our business……..you’re the winner! We loved your ideas, we loved your team but most importantly, we loved your strategy and how honest you were about how we needed to change……. …..now can you write a tactical plan as we really need to hit the ground running and show some results. Sound familiar? […]
Filed under: PR | 1 Comment
Tags: client, planning, PR, strategy
1 – can you distil the brief and say it back to the prospect concisely? 2 – do you know who the prospect’s audience is, not just in broad terms but what they look like, where they shop, how they behave? 3 – do you know the last 5 big campaigns/stunts/ideas done in the client’s […]
Filed under: PR | Leave a Comment
Tags: new business, pitching, PR
Over the past few years I’ve had lots of discussions with friends and ex-colleagues about whether their employers see value in their blogging efforts, networking efforts or whether they see it as a distraction from the commercial elements of the role. Even in today’s social and search driven world, many companies don’t seem to “get” […]
Filed under: branding, Uncategorized | Leave a Comment
Tags: agency brand, employers, HR, personal brand, PR
it’s all just a big churn fest….
Churnalism or news? How PRs have taken over the media As press releases and hoax stories flood newsrooms, the Media Standards Trust has found a way to sift fact from fluff via Churnalism or news? How PRs have taken over the media | Media | The Guardian.
Filed under: PR | Leave a Comment
Tags: churnalism, media, PR
